4 research outputs found

    Towards Achieving of Long-Term Agriculture Sustainability: a Systematic Review of Asian Farmers’ Modern Technology Farming Behavioural Intention and Adoption’s Key Indicators

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    Purpose: The objectives of this study to identify the indicator of factors make Asian farmer community influence towards modern technology farming practices and adaptation.   Theoretical Framework: 11 of final recent literature had reported according to the eligibility and screening procedure which focus on   Design/methodology/approach: using thematic analysis guided by ROSES 2018 to conduct systematic literature review. ROSES protocol as a guidance through five key methodological review processes that begins with identification screening using two eligibility databases namely Scopus and Web of Science. After formulating the research questions, quality appraisal and data extraction are done and the final process is analysis.   Findings: From thematic analysis, this 11 of final review articles had identify six main themes 1) demographic indicator; 2) perception and belief indicators, 3) perceived awareness 4) technology acceptance indicators; 5) internal factor indicators; and 6) external factor indicators.  From the six main themes, the review found another 33 sub-themes.   Research, practical & social implications: There is a significant contribution into the body of existing knowledge and for practical implications.  The findings explained the significant importance factors of technology behavioural intention and adaptation indicators to Asian community such as: 1) Listed factors may influence and transform the traditional agriculture into modern agriculture practices among Asian farmer community; 2) A government strategies and policy for strengthening future agriculture sector and 3) to recommend future direction for researcher in this area of study.   Originality/value: The result had identified a growing number of literature on the factors can motivate and encourage Asian Farmer to adopt modern technology into their farming which can contribute the most importance to the government and policy maker.  Despite, ASEAN countries are still lagging behind advance countries particularly in agriculture sector.  Indeed, there were insufficient studies that systematically review the existing literature review on behavioural intention and adaptation of modern technology in Asia region.  Hence, it’s a need to review the existing of literature on factors influencing Asian Farmer in technology behavioural intention and adaptation

    Determinants of electronic commerce adoption: Case study among Small and Medium Enterprise (SME) in Klang Valley / Nur Atiqah Zainuddin … [et al.]

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    Nowdays, electronic commerce or e-commerce is the most important tool in business market especially in digital online marketing. It‘s create more competitive marketing among the business around the world and focusing on Small Medium Enterprise formerly SME. In Malaysia, e-commerce is among the tool use by SME with the role to expand their business that can be reachable by customers. The purpose of this study is to determine the factors affecting adoption of e-commerce by SME in Klang Valley and to identify the most influential factor on e-commerce adoption. A conceptual framework comprises of five factors that are relative advantage, compatibility, complexity, top management support and knowledge and resources constraint is being taken as variables for research. Multiple regression analysis generated is being carried out to test hypothesis and to establish the causal effect of relative advantage, compatibility, complexity, top management support and knowledge and resources constraint towards adoption of e-commerce. The result shows that relative advantage, compatibility, and top management support and knowledge have significant and positive impact on adoption of e-commerce. Therefore this study concluded that relative advantage, compatibility, and top management support and knowledge would increase adoption of e-commerce among SME. Therefore, the government should take initiatives and pay more attention to promote e-commerce among SME because SME has potential market growth and high contribution for economic development in Malaysia

    The driven factors on new electronic commerce adoption by Small and Medium Enterprise (SME) in Klang Valley / Nur Atiqah Zainuddin...[et.al]

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    In transforming into digitalization economy, the electronic commerce or e-commerce had embarked to the new business methods. It is the most important tool in business market especially in digital online marketing. It’s create more competitive in marketing strategies among the business player around the world and this study focusing on Small Medium Enterprise formerly SME. Currently, SME industry players was recorded in increasing trends and the largest business participation to the country’s performance including Malaysia. E-commerce is among the best and easy tool by SME with the role to expand their business, and meet the invisible customer across how far the customer’s location, time and place. It is very convenient also to customers do shopping through online. The intention of this study are to determine the driven factors on e-commerce adoption by SME in Klang Valley and to identify the most influential factor on e-commerce adoption. A conceptual framework comprises of five factors that are relative advantage, compatibility, complexity, top management support and knowledge and resources constraint is being taken from variables for research. Multiple regression analysis generated is being carried out to test hypothesis and to establish the causal effect of relative advantage, compatibility, complexity, top management support and knowledge and resources constraint towards adoption of e-commerce. The result shows that relative advantage, compatibility, and top management support and knowledge have significant and positive impact on adoption of e-commerce. Therefore, this study concluded that the relative advantage, compatibility, top management support and knowledge has significant strong relationship with adoption of e-commerce. Meanwhile, complexity and resources constraint are found not statistically significant in affecting the adoption of e-commerce. Compatibility factor is found to be the most significant factor in affecting e-commerce adoption of SMEs. Therefore, the government should take initiatives and pay more attention to promote e-commerce among SME because SME has potential market growth and high contribution for economic development in Malaysia

    Determinant of consumer attitude towards online purchase intention of halal cosmetic: moderating effect of customers experience

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    The rise of internet use in Malaysia has led to a shift in consumers’ behaviour towards online purchasing, particularly the increasing trend observed in purchasing Halal cosmetic products. However, online shopping in Malaysia is constantly evolving and less familiar among consumers. Therefore, this study aims to examine the factors that influence consumer attitudes and their impact on the online purchase intention of Halal cosmetic products. This study utilises a cross-sectional data methodology and survey instrument for quantitative data collection. Responses from 400 consumers who have shopped online for a minimum of 6 months were derived. The EFA and pooled-CFA analyses were performed using IBM SPSS version 25.0 and AMOS Version 25, respectively. From the pooled-CFA measurement model, it was shown that web design, trust, perceived ease of use, as well as privacy and security had a significant and positive effect on consumer attitude, while consumer attitude and web design displayed a significant and positive relationship towards purchase intention
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